Articles on: Integrations

Segment.com Integration Overview

In this Article



Overview
Getting Started
Encharge Event Presets
Encharge Actions

Overview



Segment is a Customer Data Platform (CDP) that simplifies collecting and using data from the users of your digital properties (websites, apps, etc.) With Segment, you can collect, transform, and send your customer data to different tools like Encharge.

As an official Segment.com integration partner, Encharge can be found under their Destinations Catalog.

Premium feature: Segment integration is only available on the Premium plans. Please don't hesitate to send us a message at [[email protected]](/cdn-cgi/l/email-protection) for further guidance. Additionally, feel free to a book a call and we can directly discuss how to fit Segment with your use case.

If you have enabled the legacy Segment to Encharge integration (via Webhooks), make sure to remove it in Segment before enabling the new destination.

Connecting Encharge and Segment



From the Segment web app, navigate to Connections and click Add Destination:


Search for the Encharge (Actions) destination:





Select Configure Encharge (Actions) and choose the source you'd like to connect:


Click Next and give your Destination a name, then select Create Destination:


Configure the API and enable your destination on the destination settings page. The Encharge API key can be found on your Encharge Account page.



By default, Encharge maps the following Segment events:

identify
page
track
group
alias

To start with default events, choose  Enable Destination and click  Save Changes. Otherwise, click on the  Mappings tab to configure each action and then enable the destination.

Available Event Presets



Encharge Destination has the following event presets:

PRESET NAMETRIGGERDEFAULT ACTION
Alias UserEvent type = "alias"Alias User
Identify UserEvent type = "identify"Identify User
Track Page ViewEvent type = "page"Track Page View
Create or Update ObjectEvent type = "group"Create or Update Object
Track EventEvent type = "track"Track Event


Encharge Actions



For in-depth information on Encharge Actions, head over to this article.

By default, Encharge accepts the following actions:

Alias User
Identify User
Create/Update Object
Track event
Track page
Tag user
and Untag User

Don't forget to Book a call, if you need further help.

Updated on: 25/03/2025

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