Getting Started FAQ
Most frequently asked questions when people start with Encharge
Does Encharge send emails?
What is the email deliverability like?
- We manually monitor and approve new Encharge users before they send their first email. That way we make sure no spam is send through Encharge.
- We don't allow unsolicited/cold email senders on Encharge.
- We have built a proprietary algorithm that monitors your email engagement and automatically improves your deliverability.
Learn more about our Managed Email Deliverability.
Can I send one-off newsletters with Encharge?
Note on sending newsletters with Encharge
We built Encharge as a marketing automation tool to help you orchestrate your marketing stack and create sophisticated marketing automation flows, event-based sequences, and super-personalized emails.
While it's perfectly fine to use Encharge only for sending email newsletters, most of our customers leverage the platform for its whole marketing automation capability.
Feel free to reach out to us and let us know what's your use case. We'd be more than happy to help. If Encharge is not the right fit for you, we're going to recommend another solution.
How to add people to an email list in Encharge?
When importing your contacts, make sure to tag them:
Create a new segment of people and use the "Has tag" condition. Make sure you use the tag that you previously used when importing the contacts. The conditions of your segment should look something like this:
When you save the segment you will see all of the people that have the tag — i.e., all of the imported contacts. From now on, every time someone is tagged with that tag (in our case
in-trial-segment) they will be added to the Trial Users segment.
I see a bunch of anonymous people. Where are my users?
If you're seeing anonymous people in your account, it most likely means that you have installed the Encharge tracking script on your website or you're using Segment to track page visits.
Our site tracking feature tracks all activity on your website, including that of anonymous users. Each user (including anonymous users) receives a unique ID in Encharge that allows us to identify them. Once we receive the email address of the person we merge the anonymous user and their activity with that email. The "All People" group (selected by default) on the People page shows all people, including anonymous ones, that's why you're seeing anonymous users.
To see your identified users you can click on the pre-made segment "Subscribers" or create a new segment of people that has the condition "Field Email is Not empty".
Do you count archived people toward my billing plan?
What about unsubscribed people – do they count towards the billing?
No. Only subscribers with email addresses or userId count toward your plan.
How do I put people in parallel paths in the Flow builder?
If you're coming from a marketing automation tool like ActiveCampaign, Drip, Mailerlite, Gist, Customer.io, or Vero you might be used to creating flows with a one-directional flow builder.
To add a new step in these flow builders you click a button in the flow and select the action or the filter. To separate a flow, these tools usually ask you to add an additional step called a "parallel step" or something similar.
Encharge works differently from that.
Our Flow builder works with a flexible drag and drop interface. You simply drag a step onto the canvas area and connect it to however many steps you like in whichever direction you prefer. So naturally, there's no need for a "parallel step", you simply link the step to two or more other steps.
To see this in practice check the video below:
Do you offer migration from another service?
Yes! We offer free done-for-you migration from other platforms. You can read more about our migration service here.
What happens with my Flows and emails if there is a downtime period?
We know how critical is for you and your business that your Flows are running without any interruptions and your customers receive your emails on time. We have built systems in place that make Flows and emails in Encharge resilient to outages, server overloads, and other types of downtimes.
Moreover, if there's a downtime, Encharge will retry to run your Flows and your emails until they are successfully executed. This ensures that even if downtime occurs, all of your emails and flows will start to run from the point they last stopped.